Pantone announces new purple shade in honor of Prince

In collaboration with the singer’s estate, the company announced the release of a new purple hue, called Love Symbol #2, in honor of his signature color.

The singer Prince in the 1984 film, Purple Rain, directed by Albert Magnoli.
The singer Prince in the 1984 film, Purple Rain, directed by Albert Magnoli. Photograph: Allstar/WARNER BROS.

The new hue has been dubbed Love Symbol #2, after the singer’s logo and custom-made Yamaha purple piano. Throughout Prince’s career, he became indelibly associated with the color, from his album and 1984 film, Purple Rain, to his wardrobe. And Pantone, the standard-bearer for new developments in color intelligence, saw fit to honor the music legend by memorializing the distinct shade.

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Monaco’s Pantone Cafe is a Beautiful Place to Eat

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Image credit: Pantone Cafe

Pantone—the corporation behind the popular color-matching system developed by Lawrence Herbert in 1963—now has a cafe that blends pastries with their trademark aesthetic.

Arguably one of the most photogenic cafes in the world, the restaurant invites customers to “taste the colors.” It’s hard not to feel like you’re eating a rainbow, when everything from the napkins to the water bottles are labeled with specific Pantone color codes. Enjoy a croissant (19-0924) and wash it down with a black coffee (19-111) before dabbing your chin with a napkin (14-4810). If you’re wondering what the color code for Fanta is, it’s 17-1350.

You can find this treasure at the promenade of the Grimaldi Forum in Monaco. Even the building it resides in is shaped like a giant paint chip. Even better, the cafe is right by the beach, so you couldn’t ask for a more eye-pleasing experience. The lovely establishment is open until August 23rd.

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