Somewhere in Estonia, two brothers huddled over a brazier. Beside them, a stack of discarded egg cartons. The air would be filled with the nutty scent of browning yolks and, likely, some wicked Uralic expletives. What could they possibly be up to? The explanation might seem stranger than this intro.
Vladimir and Maxim Loginov were frying eggs in the shapes of letters. As the creative duo behind Handmade Font, a company that’s produced one-off analog typefaces for companies like Coca-Cola and Disney, the somewhat surreal scene was just another, entirely practical day at the office.